PintSize Shoes for Kids

design | brand development | photography

A new children’s shoe store located in Northern California needed an identity with a youthful appeal, while still connecting with the parents who make the decisions.

With their location in an upscale retail center with lots of foot traffic, an eye-catching sign was a critical part of their launch. Coordinating interior signage, shopping bags, business cards, ads, flyers, and gift cards helped to round out the package and create a comprehensive, memorable retail experience.

Kikibee Accessories

design | brand development | photography

Kikibee is a start-up company that makes fun products for a fun demographic of mostly teenage girls. What they needed was a fun brand identity.

The identity had to be flexible enough to accommodate a variety of products while establishing Kikibee as a player in the competitive teen hair accessories business. From the color palette to the typefaces, graphics, and photography, every aspect of the identity was carefully planned to maximize shelf presence and build brand loyalty. Oh yeah, it’s also like, really cute.

New Hospital Campaign for Sutter Health

design

Sutter Medical Center needed a brochure to generate funding and public support for their proposed new, state-of-the-art medical facility. Working with their existing branding, we developed a brochure that emphasizes the many positive impacts this project would have on the community. The design showcases beautiful architectural drawings and the modernity of the proposed facility.

Cash for Trees for PG&E

design | html/css | cms | email campaign | logo

When we were approached to develop an identity for a new Cash for Trees program for Pacific Gas & Electric Company or PG&E, one of the largest gas and electric utilities in the United States, we were charged up.

The identity and direct mail pieces were directed at orchard farmers in California’s central valley, who would receive a cash incentive for allowing PG&E to trim their trees to keep them away from power lines. The identity we developed was very straightforward, and was considered key to the outreach effort, which was so successful that PG&E quickly went through their funding for the program.

Sungo Beverages

design | illustration | brand development | copywriting | watercolor

Session Creative was given the opportunity to develop the brand identity, packaging, and sales materials for a new beverage that features fresh fruits of Mexico energized with citrus flavors.

Based on our market research, we came up with the first three flavors and a brand image that would stand out in a crowded retail space. The result is a beverage concept that has been well received and is currently in development.

Pipeline Systems Incorporated

design | brand development | copywriting | html/css

PSI’s website was redesigned in conjunction with a comprehensive brand overhaul, and needed to better reflect their stature as the world leader in state-of-the-art long-distance slurry pipeline systems. The new website expresses the updated PSI brand personality effectively and provides a much-needed support hub for the sales team. From the website, which was localized into Spanish, Portuguese, and Chinese, sales personnel and clients can download brochures, sell sheets, and the latest corporate newsletter.